Research and theory of Corporate Political Activity (CPA): a bibliometric analysis

Autores/as

DOI:

https://doi.org/10.7867/1980-4431.2019v24n1p7-20

Palabras clave:

Corporate Political Activity. Corporate Political Action, CPA, Nonmarket Strategy, Bibliometric.

Resumen

Corporate Political Activity (CPA) are ways in which companies use themselves to try to influence regulatory policies and environments in their interests. This article aims to highlight the importance of the CPA in the context of companies seeking political alignment to develop their strategies. Through a bibliometric analysis, based on 180 articles, it was possible to verify that the United States, Canada, and China have effectively advanced research on the subject. Due to the need to develop further studies on the subject in Brazil, suggestions for future research are presented, because it is understood that, through a greater number of studies related to CPAs, we will understand the reasons and forms by which companies are involved with the regulatory environment. The article contributes to clarify the field of corporate political activities, their classification, and implications, advancing with future needs for the researchers of this community.

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Biografía del autor/a

Raul Beal Partyka, Universidade do Vale do Itajaí - Univali

Mestre em Administração pela Universidade do Vale do Itajaí - Univali

Jeferson Lana, Universidade do Vale do Itajaí - Univali

Professor do PPGA e PMPGIL na Universidade do Vale do Itajaí - Univali

Marina Amado Bahia Gama, FGV EAESP

Professora na FGV EAESP

Rosilene Marcon, Universidade do Vale do Itajaí - Univali

Coordenadora e Professora do PPGA na Universidade do Vale do Itajaí - Univali

Publicado

2019-06-05

Cómo citar

Beal Partyka, R., Lana, J., Amado Bahia Gama, M., & Marcon, R. (2019). Research and theory of Corporate Political Activity (CPA): a bibliometric analysis. Revista De Negócios, 24(1), 7–20. https://doi.org/10.7867/1980-4431.2019v24n1p7-20

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Articles