ANALYSIS OF THE CULTURAL VARIABLES OF THE MUNICIPAL ADMINISTRATION UNDER THE OPTICAL OF THE NEW PUBLIC MANAGEMENT

Abstract

The new municipal management is based in the introduction of management practices from the private management in the mayor halls (Prefectures), searching for a better effectiveness in its actions. The main objective of this research is to analyze which cultural variables in the mayor halls can influence the management relates to the concepts of the new public management. Based in bibliographical research were notice cultural variables (such as: power, personalism, determinism and adaptability) from the new public management (re-structure, private practices and social participation), that direct the research protocol. Through a multi-case study, in three mayor halls of the metropolitan region of Curitiba and with the comparison of the tools of collecting data tools used (questionnaire, interviews, and systematic observation) it was possible to identify of cultural variables in the mayor halls and the deepening of the existent relationships among them. The conclusion reiterates the identification and construction of a cultural variables map could enable the municipal managers a better control and utilization in their actions. Key words: Municipal managemet. Brazilian culture. Organizational culture.